IMAGE STYLE

HUMAN AND APPROACHABLE

Images featuring people should show employees, teams or customers with natural expressions and body language in credible everyday work situations. Settings may include metal fabrication, consulting, technical development, logistics, industrial operations and energy – capturing authentic moments from across the value chain.

The images portray experienced, confident and approachable employees, engineers and warehouse staff of all ages while highlighting their expertise – whether they are planning, manufacturing, inspecting or focused on the task at hand.

TECHNICAL AND INNOVATIVE

Images of products during manufacturing, transport and use should feature engaging perspectives that draw the viewer in and convey a pioneering, innovative character.

Production facilities, machinery, business premises and corporate environments should appear modern and professional. The focus is on the LISEGA product and its wide range of applications — showcasing engineering excellence, quality, reliability and durability.